Candilogy is a hand-made candy franchise brand in China. The client's brief was asking for a complete branding package including the brand image in 2D media as well as physical shop appearance. Therefore, a core concept and accompanying core visual identity were firstly developed, these visual identity were then translated into final products such as interior design, branding brochure, advertisement etc.
The key aspect that the design aims to capture was the craftsmanship each individual candy. Customers will congregate around the main crafting stand, a cabinet of curiosity filled with candy, toys and items of fascination while watching the artisans craft their handmade candy.
Two Candilogy shops I designed were opened in 2014 in Kunming and Tianjing, China.
The key aspect that the design aims to capture was the craftsmanship each individual candy. Customers will congregate around the main crafting stand, a cabinet of curiosity filled with candy, toys and items of fascination while watching the artisans craft their handmade candy.
Two Candilogy shops I designed were opened in 2014 in Kunming and Tianjing, China.
